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EIGHT reasons why being an influencer is still a viable career path

59% of Gen Z say they want to become influencers if they had the opportunity, and that's not changing. Who can forget the infamous tweet when a toddler said ‘don’t forget to subscribe’ instead of goodbye when being put to bed!


The beauty is that anyone can become an influencer if you put the work in!


Here are 10 reasons why:


  1. The Influencer industry is worth tons of money!

    1. In 2021, the industry is expected to be worth over $13 Billion! Not so bad for ….

  2. TikTok has over 689 million users worldwide and is the most downloaded app on the Apple Store

  3. Brands want to work with influencers! 75% of brands want to work with influencers

  4. Influencers are the new celebrities - billboards etc

  5. Influencers have excellent ROI

  6. Influencer marketing works!

  7. There are multiple ways to make money as a creator!

    1. Partnering with brands on branded campaigns is the main way that content creators make money but that’s not all! On YouTube you can monetise your content through AdSense (the ads that pop up before or during your vidoes) (and Instagram is looking at monetisation too!), sell merch, events, patreon, cameo...the list goes on!

  8. The barrier to entry is low

    1. All you need is a phone to start making content and your creativity! You don’t need fancy equipment to get started. Create the content you want to create, and engage with your audience. When you have started to grow and are making


  • TikTok
  • Instagram

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